Over half (57%) of the buyers of clothes, footwear and accessories bought them in September from physical shops, according to study published on Thursday by MKOR Consulting.According to Fashion Consumer Trends Live, in September, only 2 out of 10 consumers (21%) chose to buy such articles exclusively on online, and another 22% of the consumers bought clothes, footwear and accessories, both in shops and online.Out of those who bought these articles in the shops, 48% acquired from specialised shops in the malls.On the other hand, 71% of the buyers acquired clothes, and 41% bought footwear. Out of the buyers of footwear, 30% acquired online.The average of the purchases basket is higher online (314 lei/acquisition) as compared to the budget spent in physical shops (282 lei/acquisition).As regards the brands or shops chosen, the ranking of the acquisitions of clothes is led by H&M and that of footwear is led by Deichmann.The creator of MKOR Consulting, Corina Cimpoca said that the Romanians continue to prefer shopping in shops, despite the restrictions imposed by the pandemics. ‘We notice a preference of the Romanians to buy offline, despite the restrictions imposed by the pandemics. We will continue to follow the changes on the market and the next months, to see the way the increasing number of Covid-19 cases changes the purchasing behavior. On the other hand, this is why we started the first study in real time in Romania: to offer an instrument for strategic decisions, which could reflect the changes on the market, while they are taking place’ said the representative of the market research company.The study Consumer Trends Live is made monthly on nationally representative samples, criteria of gender, age and region, of a minimum 400 interviewees.The study monitors seven different sectors, from the beginning of 2021: Fashion, Beauty &Care, Jewels & Watches, IT&C, Electronics & House Appliances, and Furniture & Decorations, DIY.
TikTok has launched an Election Center dedicated to Romania's upcoming elections as part of its broader effort to protect "the integrity of the platform" and promote access to reliable information. The initiative is supported by a new media literacy campaign and ongoing collaboration with more than 20 fact-checking partners, the company said in a statement. […]
Romanian acting president Ilie Bolojan met on Friday, April 25, with a delegation from the Office for Democratic Institutions and Human Rights, or ODIHR, of the Organization for Security and Cooperation in Europe (OSCE), according to a statement from the presidential administration. The acting president told the delegation that Romania "is faithful to democratic principles […]
Shareholders of Romanian oil company OMV Petrom recently approved the distribution of record dividends amounting to RON 2.8 billion (EUR 562.6 million) for the 2024 financial year, as well as the 2025 budget, which provides for investments of RON 8.1 billion (EUR 1.6 billion). The decision was taken during the Ordinary and Extraordinary General Meetings […]
The 2025 edition of the European Film Festival (FFE), which takes place this year in Bucharest and nine other cities, will screen more than 40 feature films, 28 of which are national premieres. The festival will also present two selections of short films, also screened as national premieres. Among them are 11 documentaries, 13 films […]
Update: The Romanian Ministry of Foreign Affairs said in an official press release that the Romanian citizen was initially detained in the Abkhazia region four months ago and was later transferred to Sochi, Russia. "Steps have already been taken to provide consular protection and assistance with the central and local authorities, in accordance with international regulations," […]
Russia’s Federal Security Service, FSB, said on Friday, April 25, that it arrested a 23-year-old Romanian citizen on suspicion of spying for Ukraine by sharing the locations of Russian air defense systems. The unnamed man is accused of collecting and transmitting information about air defense sites in the Black Sea resort city of Sochi to […]
