Farmec is investing 450,000 Euro in relaunching one of the most appreciated range in its portfolio - Gerovital H3 Evolution.According to a press release sent on last Thursday, the investment was allocated for research, design and communication. Three of the Evolution products were improved with Hyaluronic Acid PrimalHyal Ultrafiller, a cutting-edge ingredient, unique on the Romanian market. The 360 integrated communication campaign focuses on Catrinel Menghia, the international model that became the brand ambassador in 2021."The Gerovital brand was launched starting from an innovation, which remained one of the main pillars of our philosophy. We are making sustained investments in developing our products, expanding our range, launching or relaunching products, which imply optimizing formulas in line with discoveries and industry trends. Gerovital H3 Evolution is the most appreciated brand of the Gerovital portfolio since the beginning, brand which held first place in the last 5 years on the anti-wrinkle segment. It is the most popular line for face care at export as well. It consolidated its performance through its continuous innovations at the level of composition and communication. Through its updated formulas, the modern branding and new creative concept we wish to be even more relevant to our consumers, always searching for high-end solutions for personal care," Tudor David declared, marketing director at Farmec.The relaunch of the Gerovital H3 Evolution brand consolidates the company's position as leader in the anti-aging segment, and the investment comes in the context of the plan for diversifying the portfolio and launching new products, which Farmec takes responsibility for each year.Farmec is one of the largest, with tradition companies in Romania. The company is GMP certified and sells portfolio products in approximately 30 countries.
The gross income of employees who worked full-time under a labour contract and were paid for the entire month of October 2024 was RON 8,374, more than a quarter above the basic gross salary of RON 6,553, according to data from the National Institute of Statistics (INS) published on Friday.Around 40% of these employees earned […]
Over 31,600 building permits for residential properties were issued in the first ten months of this year, up 4.1% compared with the same period last year, according to data from the National Institute of Statistics (INS) published on Friday.Increases were recorded in all development regions: West (+297 permits), Centre (+235), North-West (+192), North-East (+134), South-East […]
VAT revenues increased in the third quarter of this year by 6.74 billion lei compared to the same period last year, totaling 35.48 billion RON, out of a total of 94.75 billion RON for the first nine months of 2025, according to data transmitted on Monday by the Ministry of Finance.Of the amount of 6.74 […]
Banca Comerciala Romana (BCR) listed on Friday a new bond issue on the Regulated Market of the Bucharest Stock Exchange (BVB), worth 1.12 billion RON, the BVB said in a release.This is the 11th bond issue listed by BCR on the Stock Exchange to date, bringing the total value of BCR's listed bonds close to […]
Romania's insurance sector is strengthening its performance against the backdrop of a dynamic market undergoing significant structural transformation, according to a new study on developments in the insurance markets of Central and Eastern Europe, conducted by a consultancy firm in partnership with a research provider."Romania stands out as one of the most dynamic insurance […]
The minimum turnover tax is a barrier to investment, and in a period when the private sector is undergoing restructuring and layoffs, it adds additional pressure on companies, according to a letter signed by 14 investor organizations that once again request the elimination of the minimum tax."In view of the discussions on the construction […]
