Real Estate: Romanian luxury real estate draws growing interest from global buyers

Romanian luxury real estate is beginning to attract international attention. Properties promoted through the ANG | Forbes Global Properties network are generating interest from North America, Europe and Asia.   Global visibility is no longer an advantage reserved exclusively for major real estate markets. Today, an increasing number of premium Romanian properties are reaching international audiences, driven by growing interest in emerging markets and access to global platforms dedicated to luxury real estate. According to company data, properties promoted through the Forbes Global Properties network have attracted interest over the past 12 months from markets including the United States, Germany, the Netherlands, Ireland, Singapore and China, highlighting Romania’s growing presence within the international luxury real estate landscape.   “In the premium segment, visibility is no longer local. Today, a buyer can compare a property in Bucharest with one in Lisbon, Athens or Dubai within the same day. Access to an international network such as Forbes Global Properties gives Romanian properties the opportunity to reach a global audience, creating a meaningful competitive advantage for owners.” – Nicoleta Manea, Owner, ANG | Forbes Global Properties Romania   According to the company, international interest is supported by several factors that differentiate Romania within the region: competitive pricing compared to major European capitals, attractive investment yields, the continued development of the premium segment, quality of life, and the emergence of projects aligned with international standards, from branded residences to architecturally distinctive properties in exceptional locations.   The trend is also evident across Central and Eastern Europe, where the premium residential sector continues to expand rapidly. In Hungary, one of the region’s benchmark markets, residential prices increased by more than 21% in 2025, while Budapest recorded growth exceeding 26%, according to local market data. This evolution reflects growing demand for premium residential assets and real estate products differentiated through services, professional management and lifestyle-driven experiences.   The same transformation is taking place in Romania, where demand is increasing for projects that combine residential living with international standards of service and hospitality.   “Premium buyers no longer evaluate a property solely based on location or size. They assess the entire ecosystem surrounding it: services, operations, lifestyle experience and long-term value. In mature markets, this shift has fueled the rise of branded residences, and Central and Eastern Europe is following the same path. Romania has the opportunity to close the gap quickly and deliver residential products aligned with international standards of living and hospitality.” – Alexandru Manea, President & Founder, ANG | Forbes Global Properties Romania and Monarc Development   At the same time, the local market continues to mature, with clients placing greater emphasis on advisory services, exclusive representation and international exposure, elements that until recently were primarily associated with more mature markets in Western Europe and North America.   “A year ago, we spoke about access to a global network. Today, we are seeing the tangible results of that affiliation: Romanian properties being discovered by international audiences and gaining exposure beyond local market boundaries. In luxury real estate, visibility is often the first step toward opportunity.” – Nicoleta Manea   One year after joining Forbes Global Properties, ANG | Forbes Global Properties Romania continues to connect exceptional Romanian properties with international audiences while contributing to the development of a market where global visibility, strategic advisory and international standards are becoming key differentiators.