The cybersecurity market in Romania is entering an accelerated maturation phase, with an estimated value of approximately 190 million EUR in 2025 and the potential to surpass 300 million EUR by 2030, following an annual growth trajectory of around 10%, according to the study “Cybersecurity Market – Romania 2026”, conducted by AI Board. This evolution is driven by the intensification of cyberattacks, the expansion of compliance requirements, and growing investments in digitalization, particularly within critical infrastructure and the public sector. In recent years, the local market has maintained a solid growth rate, and prospects for the upcoming period point to sustained, albeit uneven, expansion depending on compliance pace, investment capacity, and the maturity level of each market segment. Romania’s progress aligns with a favorable European context. Across Europe, the cybersecurity market maintains a robust growth trajectory for the coming years, confirming the structural nature of investments in this field. While Romania ranks among the markets growing faster than the regional average, the absolute market size remains below that of mature Central and Eastern European economies. For instance, Poland has a significantly larger market, reflecting both the scale of its economy and a higher level of cybersecurity adoption and budgeting. The study also highlights a gap between regulatory frameworks and the actual implementation of preventive controls in the private sector. In Romania, the adoption rate of preventive measures remains below the European average, indicating significant room for growth, especially in industries exposed to operational risks and compliance demands. Concurrently, the degree of digitalization among Romanian companies continues to be modest compared to the European average. Cloud service adoption by local businesses remains below the EU average, a lag that directly affects the speed at which demand for security solutions and services matures. The market structure is gradually shifting. Security solutions remain the dominant segment, growing in market share as organizations strengthen their digital infrastructure and expand investments to protect critical assets. At the same time, the market is increasingly moving toward integrated models and recurring services, particularly Managed Security Services, driven by the shortage of specialists, the complexity of IT environments, and the need for companies to outsource advanced detection and response capabilities. Competitive differentiation is thus shifting from point solutions toward continuous monitoring, rapid reaction capabilities, and operational resilience. Artificial intelligence plays a dual role in cybersecurity, serving both as a defense mechanism and as a tool for attackers to automate, scale, and increase the sophistication of threats. In this environment, AI acts more as an efficiency and risk multiplier rather than a simple technological tool. As organizations adopt more advanced protection models, Zero Trust solutions and incident response automation are becoming increasingly relevant. The trajectory is clear: moving from perimeter-based security to continuous control, granular verification, and strict access governance. “The cybersecurity market is undergoing a structural transformation. In the past, investments were primarily directed toward basic protection and compliance. In the coming years, differentiation will be driven by an organization’s ability to build operational resilience and integrate automation and AI into security workflows. We are already observing a shift away from point products toward platforms and managed services capable of responding faster to a growing, complex risk environment,” stated Cristian Bisa, Senior Consultant at AI Board. ComputerSecurity Market growth remains constrained by several persistent factors. The global shortage of cybersecurity specialists remains high, directly impacting the speed at which organizations can reinforce their defenses. In parallel, many companies continue to operate with a fragmented portfolio of tools and vendors, leading to elevated costs and reduced operational efficiency. Vendor consolidation and the simplification of security architectures are becoming increasingly common priorities. For small and medium-sized enterprises (SMEs), underfunding remains the primary obstacle, followed by a shortage of skills and limited access to specialized resources. Within this segment, market expansion will rely more on scalable, easy-to-deploy solutions rather than complex, expensive projects. Industry trends point toward a repositioning focused on Security-as-a-Service, automation, and AI-enabled solutions. Segments such as Managed Security Services, AI-driven security, and Zero Trust architectures display the strongest growth outlook for the coming years. Romania retains several relevant structural advantages: a strong talent pool of ICT specialists, the presence of visible local industry players, and a solid tradition in software and digital services. However, market fragmentation and talent migration could limit the development of a local cybersecurity ecosystem capable of operating at a regional scale. “Cybersecurity can no longer be treated exclusively as a technical function or a cost center. In an environment where attacks are growing more sophisticated and regulatory pressures are rising, organizations that invest early in processes, skills, and modern security models will secure a clear competitive edge. In the coming years, the divide between companies will be defined by their ability to transform security into a core component of their business strategy,” added Cristian Bisa, Senior Consultant at AI Board. Against a backdrop defined by increasingly sophisticated threats, regulatory demands, and an expanding digital risk surface, investments in cybersecurity are progressively transitioning from an operational expense into a strategic investment.