The 'Attractive Romania' programme is an important step the country is taking to reactivate lesser-known but relevant cultural objectives for national and European history and culture, Razvan Popescu, undersecretary of state with the Ministry of European Investment and Projects (MIPE), said."The 'Attractive Romania' programme is a step forward towards rediscovering and enhancing our history and culture from a tourism perspective. We have an extraordinarily beautiful country, a country where cultural tourism must be promoted. We have a country where a story is told at every step (...) We estimate a 20% increase of foreign tourists in Romania, compared to 2023, when 2 million foreign tourists were registered. (...) By targeting foreign tourists as well, the app will be translated into international languages. Of course we ourselves have to discover as well, because we have such a wonderful country with special values. We are addressing both the Romanian tourist public and the foreign public," said Popescu, at the launch of the "Attractive Romania" multimedia platform to promote cultural tourism.He pointed out that this programme to promote cultural tourism, "Attractive Romania," is worth about 8 million euros.Popescu said that the road signs will be ready by the end of this year, and more than 8,000 points will be signposted in the territory.The dignitary also voiced his joy to be part of the team "that manages the first Romanian cultural tourism programme that has obtained funding under the PNRR and that has the mission, together with other public, private or civil society units, to start building this tourism niche.Thus, as of Wednesday, May 15, Romanian and foreign tourists can discover new travel destinations in the country, with the help of the most complex local multimedia platform of this type, "Attractive Romania."Romania's cultural tourism programme includes 12 thematic routes that cross the entire country, with 275 sights to visit, presented in a dedicated multimedia platform and which, by 2026, will be signposted including by specific road infrastructure.According to the ministry, through the 'Attractive Romania' multimedia platform, the information reaches the user online through the website www.romania-atractiva.ro and through the mobile travel application, available free of charge for both iOS and Android smartphones.A digital library, available in several international languages, has also been developed for the first time for the programme, presenting the history of each cultural site.The initial mapping and content development of the 275 tourist attractions, carried out between 2023 and 2024 and integrated into the multimedia platform, will be completed in the next stage of the programme by the installation of the road signal infrastructure for each of the 12 cultural tourist routes."Attractive Romania," the first national programme to support cultural-historical tourism, started in 2023 and will end in June 2026.
Construction and real estate development company Novarion has announced its intention to list on the AeRO market of the Bucharest Stock Exchange by the end of the year or at the beginning of next year. Listing will take place following a EUR 70,000 grant obtained through the EU-backed National Recovery and Resilience Plan, or PNRR. […]
“The Robot Cellist,” the visionary project of international artist Fredrik Gran, will perform during GoTech World 2025, the largest IT and digital solutions expo-conference for the business environment in Central and Eastern Europe. Created by Swedish composer Fredrik Gran, “The Robot Cellist” reinterprets the cello through technology, blending tradition with innovation. It has already appeared […]
Romania is 7th in a ranking of the fastest Wi-Fi connections available onboard trains in 18 countries in Europe and Asia, according to an analysis by internet speed testing service Ookla. With a median download speed of 12.46 Mbps, Romania offers Wi-Fi more than twice as fast as Italy (4.78 Mbps) and Poland (4.72 Mbps), […]
Bucharest’s Botanical Garden will once again be illuminated this fall as the “Garden of Lights – Small World” exhibition opens to the public on October 24. The nighttime event will feature thousands of light installations, colorful lanterns, multimedia projections, and interactive displays inspired by landmarks and cultures from around the world. Visitors will embark on […]
The Metropolis Foundation announced the start of construction works on Romania’s largest pediatric psychiatry hospital, a project valued at over EUR 16.5 million. The new facility will be built within Bucharest’s “Prof. Dr. Alexandru Obregia” Psychiatric Hospital. The 3,900 sqm building will include modern wards, medical offices, occupational and virtual reality therapy rooms, sensory and […]
Global enterprise AI agent platform Wonderful announced on Monday, October 13, that it entered the Romanian market and appointed Lucia Stoicescu as Country Manager. Founded in early 2025 by Bar Winkler (CEO) and Roey Lalazar (CTO), Wonderful provides an integrated agent platform allowing enterprises to build, manage, and monitor AI agents serving customers. Winkler previously […]
