The Russian market currently is a priority in the strategy of the Romanian tourism industry deployed to attract foreign tourists particularly to Romania's health, spa and wellness resorts, Chair of the National Tourism Authority (ANT) Anca Pavel-Nedea told an informal news conference on Thursday. "Officials of the National Tourism Employers' Associations (ANAT) and hoteliers have come to me, insisting that I should set up a delegation for Russia, where to meet the important tour operators of the Russian Federation in order to generate incoming business for the Romanian tourism. That is a huge potential. Given the international and regional contexts, all countries that want to win in the incoming business are fighting for a slice of this newly emerged pie. Romania's asset is its positioning and the fact that some regional tourism markets have fell and some relations were severed. We are standing a chance of getting some of the market," Pavel-Nedea explained. ANT wants to start up in the Russian market with holiday packages focused on health, wellness and cosmetic tourism, without neglecting travel products related to mountainous and seaside areas. "Russian tourists are huge consumers of what it means health, wellness and specific cosmetic tourism - anti-ageing treatments and complex aesthetic treatments. They would pay very much to come for recreation, to stay two-three weeks. Russians also have a loyal behaviour; when they come once and like it, they will return. Compared with other consumers from emerging markets, Russian tourists come several times a year. There are very many positive aspects that we have to use to draw them in by customised packages," Pavel Nedea explained. Spiritual tourism also has a potential to attract Russian visitors because they are very religious and want to tour monasteries.
I am a bit late to the party, but I have thoughts (and concerns) on Radu Jude’s much talked-about Dracula, and even more thoughts (and compliments) on other films that I fear might have gone under the radar a bit. Let’s go! There is no more recognizable marketing asset for the local tourism (and no […]
Waterdrop®, brandul european care a redefinit experiența de hidratare prin soluții sustenabile și design minimalist, lansează în România colecția AO26 în Ediție Limitată, inspirată de dinamica și ritmul inconfundabil al Australian Open. Noua colecție aduce în prim-plan produse create pentru cei care își doresc hidratare de nivel profesionist în viața de zi cu zi, de […]
The 33rd edition of Concerto di Natale, held on December 13, 2025, at the Auditorium Conciliazione in Rome, will feature Romanian artists Stephanie Radu and Alin Stoica. The concert, a Christmas emblem, brings artists from all over the world before the international public. Soprano Stephanie Radu will perform two special moments, namely “Regalo di Natale,” her […]
North Bucharest Investments has been honored at the CIJ Awards 2025 with the Best Residential Real Estate Agency of the Year distinction — a recognition of the company’s performance, dedication, and strong positioning within Romania’s high-end residential market. “This award is about people. About those who choose, every single day, to believe in this company, […]
Romania ranks 11th in the world in the EF English Proficiency Index 2025, with a “very high” level of English language skills. According to the index, which represents one of the most extensive global studies on language competence, adults in Romania show a high level of English knowledge. English remains the main international language of communication, […]
Over EUR 1 million was raised at the 25th Christmas Tree Festival, which took place on Thursday, December 4, at the National Museum of Art in Bucharest. Funds will be used by Save the Children Romania, the organizer of the auction, for access to quality education. The tree that raised the most money in the […]
