Sales of plastic bottled beer grew in 2020, for the first time after 5 years of drops, registering increases in other categories of bottled beer, said Julia Leferman, general manager of the Beer Makers' Association of Romania, in a debate on beer industry. “The beer market in Romania, according to the Beer Makers' Association of Romania, had increases in beer sales in disposable packaging, after 5 years in which the market knew drops of plastic bottled, and canned beer sales. Conclusions showed the consumers' preference for single use packaging and an increase of beer consumption. For us, that was a significant trend change, under the sign of consumers' preferences in pandemic conditions,” said Julia Leferman. She mentioned that in 2020 beer sales dropped in the case of reusable packaging – glass bottles and draft beer barrels, usually available in hotels and restaurants. “We recorded a dramatic drop in 2020 in the distribution of sales channels to 8%. A part of beer sales moved to the retail segment, which grew accordingly. This change which is an immediate consequence of prevention measures against the spreading of Covid 19 adopted by the authorities, which generated a different orientation of consumers in beer purchases,” said Leferman. She showed that 94% of the beer sold in Romania in 2020 was pale ale, while beer with zero alcohol had a share of 1.4% of the market. “There were no significant changes as concerned the types of beer. Pale lager beer is preferred by 94% of Romanians. Mixtures of beer and aromatic beers continued to grow. There is a low increase of zero alcohol beer – 1.4% of the market, a segment encouraged by the producer and with growing tendency at European level,” Leferman explained.
Romania registers one of the highest shares in Europe of people aged over 16 with disabilities who are at risk of poverty or social exclusion, according to Eurostat data processed by Monitorul Social, a project of Friedrich-Ebert-Stiftung Romania. A total of 38.4% of people with disabilities in the country were at risk of poverty or […]
New research by Revolut Business among 150 Romanian business decision-makers (CEOs, CFOs, and COOs) revealed that local companies prefer to invest their money in modernizing their IT infrastructure and automating outdated systems rather than in artificial intelligence. When asked where the largest budget increase will go this year, ‘modernizing IT infrastructure and cloud migration’ takes […]
Romania’s modern retail market surpassed the 5 million sqm threshold in 2025, following the delivery of around 190,000 sqm of new retail space, about 20% above the average of the past five years, according to an annual report by Colliers. Despite a more moderate economic backdrop, 2026 is expected to bring roughly 240,000 sqm of […]
Romanian business leaders remain optimistic for 2026, with 86% of C-suite executives surveyed in Forvis Mazars's C-suite barometer: outlook 2026 expecting growth. This is slightly below the 92% reported globally and down from 90% in 2025. While confidence is strong locally, Romanian executives are more cautious than their global peers, reflecting the region's economic and […]
As one of the largest economies in the world, Germany is without a doubt one of the best countries to do business in. Economic stability, excellent infrastructure, and trade cooperation with nations worldwide are some of the reasons to launch a company here; however, they are not the only ones. What makes Germany appealing for […]
One United Properties (BVB: ONE) recorded total residential sales and pre-sales of EUR 174.1 million in 2025, corresponding to 57,018 sqm of residential and commercial spaces. These results reflect the sale and pre-sale of 577 apartments and commercial units, as well as 768 parking spaces, and represent a 18% price increase. The 18% increase in […]
