Over half (57%) of the buyers of clothes, footwear and accessories bought them in September from physical shops, according to study published on Thursday by MKOR Consulting.According to Fashion Consumer Trends Live, in September, only 2 out of 10 consumers (21%) chose to buy such articles exclusively on online, and another 22% of the consumers bought clothes, footwear and accessories, both in shops and online.Out of those who bought these articles in the shops, 48% acquired from specialised shops in the malls.On the other hand, 71% of the buyers acquired clothes, and 41% bought footwear. Out of the buyers of footwear, 30% acquired online.The average of the purchases basket is higher online (314 lei/acquisition) as compared to the budget spent in physical shops (282 lei/acquisition).As regards the brands or shops chosen, the ranking of the acquisitions of clothes is led by H&M and that of footwear is led by Deichmann.The creator of MKOR Consulting, Corina Cimpoca said that the Romanians continue to prefer shopping in shops, despite the restrictions imposed by the pandemics. ‘We notice a preference of the Romanians to buy offline, despite the restrictions imposed by the pandemics. We will continue to follow the changes on the market and the next months, to see the way the increasing number of Covid-19 cases changes the purchasing behavior. On the other hand, this is why we started the first study in real time in Romania: to offer an instrument for strategic decisions, which could reflect the changes on the market, while they are taking place’ said the representative of the market research company.The study Consumer Trends Live is made monthly on nationally representative samples, criteria of gender, age and region, of a minimum 400 interviewees.The study monitors seven different sectors, from the beginning of 2021: Fashion, Beauty &Care, Jewels & Watches, IT&C, Electronics & House Appliances, and Furniture & Decorations, DIY.
Romania’s authorities are reportedly negotiating with Turkish company Desan Shipyard, which is pondering the option of taking over the activity of Damen Shipyards Mangalia, abandoned last year by its 49% strategic shareholder Damen and currently under insolvency, according to
Faster declines in orders and output fail to dampen future outlook Reduced demand for inputs sees inflationary pressures cool... ...and supplier performance improve for the first time on record The Romanian manufacturing downturn deepened in March, as firms signalled a deterioration across all elements of the headline PMI. New orders and output decreased at faster […]
Digital services revenue is estimated to rise by 44%, expanding from 34% to nearly half (49%) of companies revenue by 2029, according to a report compiled from IDC surveys across Europe, Asia-Pacific region (APAC), and the Middle East demanded by Endava (NYSE ‘DAVA’), a leading technology services company combining world-class engineering, industry expertise, and a […]
On Monday, March 31, a detachment of the Romanian Air Force called "Carpathian Vipers" began executing an enhanced air policing mission in Lithuania. The mission will last four months, between April and July 2025. The "Carpathian Vipers" detachment, consisting of approximately 100 military personnel and four F-16 Fighting Falcon aircraft, will carry out missions alongside […]
On Tuesday, April 1, controversial brothers and influencers Andrew and Tristan Tate left for Dubai after meeting with DIICOT prosecutors. Before they departed, the brothers mentioned that they would return to Romania within the legal period of two months, in accordance with the obligations of judicial control. "On April 1, 2025, Andrew Tate and Tristan […]
Wizz Air has officially opened its base at Bucharest Băneasa Airport, the capital’s secondary one, which will be served by an Airbus A321neo aircraft. An additional aircraft will also operate from Bucharest’s Henri Coandă Airport (Otopeni) from August 1, bringing the total number of aircraft based in Bucharest to 21 this summer, the carrier said. […]
