December, period of winter holidays, brings to the shops online sales 28% higher than in the annual monthly average, according to a study made by a platform SaaS based on Artificial Intelligence (AI)."The Christmas holidays are a new peak shopping period in eCommerce. And this time, we looked at a representative sample of online stores, and the measurements show an overall sales increase of 28%. What we see differently from Black Friday, another peak period we just passed, is a greater focus on furniture, equipment and accessories, and a reduction in growth for a key Black Friday area, the electronics category," says Vlad Marincas, CEO and co-founder of Aqurate. The top 7 online sales growth categories in December were: furniture (+58.8%), equipment and accessories (+53.4%), children and baby products (+50.9%), books and multimedia (+48.8%), arts and entertainment (+27.8%), food, beverages and tobacco (+27.6%) and electronics (+23.5%). According to the press release of the company, Aqurate helps with the collection of data with which the users of online shops interact, and the introduction of the data in the browser of products recommendation. The AI solution is based on the analysis and interpretation of huge volumes of data regarding the behavior of the clients – products bought, clicks, products in the basket and others. This compares the similar actions of different users and estimate, through AI, what would be interesting for each user.Aqurate Personalize increases income from Commerce by 23% through product recommendations AI generated, personalised to each visitor of the sites. The service increases both the conversion rate from eCommerce and the average value of the order.In the first month of the year, Aqurate announced that they surpassed 1,600,000 orders processed through online shops which use its AI product recommendation algorithm.
Some dinners are eaten. Others are remembered. At Corinthia Grand Hotel du Boulevard, the past few months have unfolded like a quiet culinary opera. One by one, Europe’s most celebrated chefs arrived, took over the kitchen of Boulevard 73 and left behind more than menus; they left stories. Now, on December 4, the curtain falls. […]
HORIZON CITY, a €130 million residential project, is emerging as one of the most solid and forward-thinking developments in the Pipera area—both through its scale and through the modern direction it sets for the new residential standards in the north. Developed across nearly 23,000 sqm, with 699 apartments and 926 parking spaces, the project brings […]
Romania’s National Forest Administration, or Romsilva, announced that it is putting over 16,000 Christmas trees up for sale over the winter in a press release published on Thursday, November 27. The trees can be purchased directly from the offices of the forestry districts. Prices range between RON 17 (EUR 3.3) for a spruce...
Lot 3 Pietroasele–Buzău of Romania's A7 highway, also known as the Moldova highway, was inaugurated on Thursday, November 27. The newly inaugurated segment is 13.9 km long. The A7 connects Romania’s historic regions of Muntenia, the southern part of the country, with Moldova, the eastern part. “We are opening another 13 km of the Moldova Motorway […]
The City Hall of Sinaia, a popular mountain town roughly 120 km north of Bucharest, announced that a new attraction, the alpine coaster on Pârtia Nouă, will officially open on December 1. The installation, located in the ski area near the Sinaia Gondola, features what the authorities say is the longest track of its kind […]
The Romanian national team debuted with a victory in Group A of the Women’s Handball World Championship, organized in the Netherlands and Germany. Romania won 33–24 (13–12) against Croatia in the Ahoy Arena in Rotterdam on Thursday, November 27. The Romanian team dominated the match in the second half, left backer Sorina-Maria Grozav scoring 7 […]
