December, period of winter holidays, brings to the shops online sales 28% higher than in the annual monthly average, according to a study made by a platform SaaS based on Artificial Intelligence (AI)."The Christmas holidays are a new peak shopping period in eCommerce. And this time, we looked at a representative sample of online stores, and the measurements show an overall sales increase of 28%. What we see differently from Black Friday, another peak period we just passed, is a greater focus on furniture, equipment and accessories, and a reduction in growth for a key Black Friday area, the electronics category," says Vlad Marincas, CEO and co-founder of Aqurate. The top 7 online sales growth categories in December were: furniture (+58.8%), equipment and accessories (+53.4%), children and baby products (+50.9%), books and multimedia (+48.8%), arts and entertainment (+27.8%), food, beverages and tobacco (+27.6%) and electronics (+23.5%). According to the press release of the company, Aqurate helps with the collection of data with which the users of online shops interact, and the introduction of the data in the browser of products recommendation. The AI solution is based on the analysis and interpretation of huge volumes of data regarding the behavior of the clients – products bought, clicks, products in the basket and others. This compares the similar actions of different users and estimate, through AI, what would be interesting for each user.Aqurate Personalize increases income from Commerce by 23% through product recommendations AI generated, personalised to each visitor of the sites. The service increases both the conversion rate from eCommerce and the average value of the order.In the first month of the year, Aqurate announced that they surpassed 1,600,000 orders processed through online shops which use its AI product recommendation algorithm.
CATANE, the feature debut of director Ioana Mischie, has received an international nomination at the prestigious Hollywood Music in Media Awards for its original score composed by Emiliano Mazzenga. The film’s music has been selected among the top five film scores worldwide in the International Independent Film category. The film is the first Romanian production ever […]
Moldovan prime minister Alexandru Munteanu arrived in Bucharest on Thursday, November 13, for his first official foreign visit since taking office. He met with president Nicușor Dan and Romanian counterpart Ilie Bolojan before visiting the Parliament, where he met with the president of the Senate, Mihai Abrudean. After the first meeting, president Nicușor Dan stated […]
Bucharest maintains a steady flow of new office developments, with nearly 170,000 square meters of projects scheduled for delivery between 2026 and 2027, according to the latest Bucharest Office Marketbeat Q3 2025 report from Cushman & Wakefield Echinox. Despite a 25% drop in total leasing activity compared to last year, demand remained solid, with companies […]
The number of Romanians seeking work abroad has fallen to its lowest level in five years, according to new data from leading online recruitment platform eJobs. So far in 2025, only 106,000 applications were submitted for jobs outside Romania out of a total of 9.8 million, representing just 1.1% of all job applications. Employers abroad […]
Four young Romanians from Prahova County created Youllgetit.eu, a platform containing a database with thousands of internships dedicated to students in Europe. The youths are former members of the RO2D2 robotics, and are now students at top universities in Romania, Switzerland, Germany, and the Netherlands. Luca Moșu, one of the creators of the platform, told […]
Banca Transilvania, a leading bank in Romania, and BPC, a global leader in payments solutions, have completed the first Romanian pilot of the EU Digital Identity Wallet (EUDIW) for payments, enabling cardholders to authenticate online purchases with their new European Digital ID. The project forms part of the EU Digital Wallet Consortium led large-scale pilot funded by […]
