December, period of winter holidays, brings to the shops online sales 28% higher than in the annual monthly average, according to a study made by a platform SaaS based on Artificial Intelligence (AI)."The Christmas holidays are a new peak shopping period in eCommerce. And this time, we looked at a representative sample of online stores, and the measurements show an overall sales increase of 28%. What we see differently from Black Friday, another peak period we just passed, is a greater focus on furniture, equipment and accessories, and a reduction in growth for a key Black Friday area, the electronics category," says Vlad Marincas, CEO and co-founder of Aqurate. The top 7 online sales growth categories in December were: furniture (+58.8%), equipment and accessories (+53.4%), children and baby products (+50.9%), books and multimedia (+48.8%), arts and entertainment (+27.8%), food, beverages and tobacco (+27.6%) and electronics (+23.5%). According to the press release of the company, Aqurate helps with the collection of data with which the users of online shops interact, and the introduction of the data in the browser of products recommendation. The AI solution is based on the analysis and interpretation of huge volumes of data regarding the behavior of the clients – products bought, clicks, products in the basket and others. This compares the similar actions of different users and estimate, through AI, what would be interesting for each user.Aqurate Personalize increases income from Commerce by 23% through product recommendations AI generated, personalised to each visitor of the sites. The service increases both the conversion rate from eCommerce and the average value of the order.In the first month of the year, Aqurate announced that they surpassed 1,600,000 orders processed through online shops which use its AI product recommendation algorithm.
The ECOTECA Association, in partnership with the Ministry of Environment, Waters and Forests, is organizing the conference “Return & Recycle Insights – 2 Years of DRS in Romania”, which will take place on 26 November 2025, between 09:00 – 13:00, at the Bucharest University of Economic Studies (ASE). The event will bring together representatives […]
Nine years after opening its doors, Veranda Mall enters its most exciting chapter yet. What began as a project to breathe new life into the Obor neighborhood has evolved into one of Bucharest’s most beloved destinations for shopping, leisure, and connection. As it marks this anniversary, Veranda unveils a winter events lineup rich in culture, […]
Purcari Wineries (BVB: WINE), CEE’s leading wine producer, announced its financial results for the first nine months of 2025 on Friday, November 14. The company saw a decline of 1.46% in pretax EBITDA earnings from the similar period last year. Specifically, earnings decreased to RON 84.66 million from RON 85.92 million last year. Meanwhile, group […]
With a solid 35-year uninterrupted presence on the Romanian market, Darian—one of the longest-standing consultancy groups with fully Romanian capital—reaffirms its role as a strategic partner for the business environment. Darian marks this anniversary not through grand promises, but by strengthening its core working philosophy: acting as a “co-pilot” for complex decision-making. The company emphasizes […]
The National Bank of Romania (BNR) revised its inflation forecast upward, from 8.8% to 9.6%, for the end of 2025. The institution anticipates that inflation will reach 3.7% at the end of 2026, compared to 3% in the previous forecast, according to data presented on Friday, November 14, by governor Mugur Isărescu. Compared to the […]
The state-owned company Transelectrica (BVB: TEL), the operator of the Romanian national energy system, recorded a net profit of RON 183 million in the first nine months of the year, down 56% compared to the same period last year. Operating revenues fell by 2%, to RON 1.716 billion, mainly due to the decrease in revenues […]
